Ghana to Regain Momentum in 2025 as ECOWAS Gateway

Source: CNBC Africa

In a fast-evolving regional landscape, Ghana is rising once again to claim its role as a central gateway to the Economic Community of West African States (ECOWAS). With renewed momentum in 2025, the country is attracting interest from investors, trade partners, and development organizations seeking stable and scalable opportunities across West Africa.

A recent feature by CNBC Africa emphasized the country’s progress in macroeconomic stability, digital transformation, and regional positioning. For entrepreneurs and creatives alike, this is more than just economic news it is a call to action.

Economic Outlook & Growth Trajectory

After navigating recent headwinds, Ghana’s economy is set to rebound robustly in 2025. Projections suggest sustained annual growth exceeding 5%, representing renewed confidence from both domestic and international stakeholders   . Notably, first‑quarter data shows an expansion of 5.3%, up from 4.9% year‑over‑year  .

 

Becoming the ECOWAS Gateway Again

Ghana has long been recognized as a stable democracy with a strong commitment to private sector-led growth. However, in recent years, its potential as the gateway to ECOWAS a bloc of over 400 million people was challenged by economic headwinds. Now, several factors are aligning to restore that promise:

• Trade Infrastructure Upgrades: Expansion of the Port of Tema, road corridor enhancements, and modernization of Kotoka International Airport.

• Digital Public Services: The government is rolling out 16,000 digitized services by the end of 2025, boosting ease of doing business and transparency.

• Free Trade Synergies: Ghana continues to champion AfCFTA (African Continental Free Trade Area), making Accra the epicenter of continental integration.

 

How This Aligns With IFFAC’s Vision

Through the Impact Fund for African Creatives (IFFAC), we’ve identified Ghana as one of our anchor markets and for good reason. The creative industries here are vibrant, youthful, and globally aware.

Our investment strategy focuses on:

• Fashion: A growing export sector and identity vehicle

• Film & Music: Expanding audiences and diaspora influence

• E-Publishing & Literature: Literacy and storytelling driving digital content

• Culinary Arts: An emerging sector blending tradition and tourism

By supporting creatives in these areas with capital, mentorship, and market access, we aim to build the kind of scalable businesses that will thrive within Ghana’s rebounding ecosystem.

What This Means for Creatives & Entrepreneurs

For impact-driven investors and creative entrepreneurs, Ghana’s resurgence signals opportunity:

• Creative enterprise benefit from regional access, growing middle-class demand, and scalable markets.

• Infrastructure-growth synergy: The government’s digital transformation and regulatory modernization makes it easier for creative ventures to establish, monetize, and scale.

• Gateway strategy fits IFFAC’s vision: As we expand the Impact Fund for African Creatives across targeted countries, Ghana’s role as an ECOWAS hub makes it a fertile ground for fashion, film, music, literature, and more.

  
  

Looking Ahead: Seizing the Momentum

As Ghana continues its policy reforms and economic renaissance in 2025, the country is aligning with our broader mission: to foster sustainable, inclusive growth across Africa’s creative economy. We remain committed to identifying and empowering creative innovators anchored in countries, like Ghana, that are rebuilding robust pathways for trade and investment.